Patients Judge Your Practice by Your Online Reputation

Mar. 31, 2020 at 7:30 PM - 9:00 PM

Speaker: Andrea Gallimore

Subject: 550 – Practice Management

Credits: 1.5 hours

Tuesday, March 31, 2020 7:30–9:00 p.m. CT

Audience: Dentists, Dentist Staff

Fee: Free 

Registration for this session closes at 5:00 pm CT on the day of the event. 
Course Description

Word-of-mouth referrals are likely the foundation of your most effective marketing. This has been true for many generations of dentists, and it’s true today. However, with social media, and the format of word-of-mouth has changed. No longer can your practice simply rely on what your patients tell their friends and family members. You now have to be concerned with what people are reporting online and the star ratings they assign to you. And they can say pretty much whatever they want. But, believe it or not, this is a good thing for your practice. Join us to find out how to leverage and manage your online reputation intelligently.

Learning Objectives

  • In this presentation, we’ll discuss in depth:
  • How to solicit online reviews
  • How to deal with positive and negative reviews
  • Managing your digital listings
  • Capabilities to look for when you employ tools to help you manage your online reputation

This course is sponsored by HENRY SCHEIN ONE.

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