E-newsletters

Opt-in e-newsletters have become more widely used because spam volume and virus concerns make filtering messages a priority for most companies and individuals. Staying informed about current news and activities in dentistry is still important for a successful practice.

These days, dentists and their staff rely on e-newsletters to stay on top of important news, issues, and trends in the dental field. When they find a resource they trust, they opt-in or subscribe because they know they will benefit from the information it provides.

The Academy of General Dentistry (AGD) offers practitioners two opt-in e-newsletters to help them stay informed and to help you get your message to them. Both have limited ad positions, thereby increasing the impact of your message.

The e-newsletters are AGD in Action and SmileLine, described below.

AGD in Action reaches more than 23,000 members that read it to stay up-to-date on:

• News related to third party insurance issues;
• The latest legislative activity at national and local levels;
• Media coverage of the AGD and AGD members;
• Other AGD news on continuing education, dental meetings, and more.

AGD in Action has a text well ad position and a skyscraper ad position on the right side of the page.

SmileLine reaches more than 20,000 AGD members and consumers who have subscribed to this monthly e-newsletter, which is full of helpful information about topics ranging from how dietary choices affect tooth decay, to the importance of mouth guards for athletes, to answers about what do in a dental emergency. Many dentists forward SmileLine to their patients to educate them about oral health.

The doctor/patient focus of SmileLine’s content makes it ideal for companies trying to reach either group with oral hygiene product information. A single monthly “sponsorship” of SmileLine guarantees that your message is viewed by 100 percent of subscribers.

For more information, please contact AGD Sales & Sponsorship Team, sponsorship@agd.org, or 312.440.4348.